Todays marketing toolbox changes with frequency. Technology innovation and keeping pace with it is critical to success in the market. We felt this article by Michael Stephenson gave some valuable insights into the ever dynamic technology marketplace we all are working within. How...more
Tag Archives: branding
Branding’s Best Practices for Your Business
Branding and marketing have changed dramatically over the past decade. Understanding these changes will have a significant impact on the success of your brand to scale, and remain relevant to your audience and customers. The single most important element in todays brand culture is consistency of messaging everywhere you...more
Branding and Event Activation Campaigns
Successful Branding and Event Strategies are based on a very broad based science, but it all begins with first identifying the end user of your products, goods, or services. Once you have identified who those customers are, and often there are different channels you will identify, you then develop...more
Branding / Building a cohesive brand story is job number one.
In working with CrowdStrike and AWS to build out highly effective CXO events bringing key C Level executives together to discuss the threat world of cybersecurity The Page Group works in all elements of event management from the invitation process to the branding, marketing, event planning, follow up, activation and...more
Brand Ambassadors exist inside your own company.
Brand Ambassadors: Many companies fail to realize the important marketing tool they have within their own businesses. Every customer who touches and employee inside your company is influenced by that interaction. In todays world it is important to recognize the value of each of your employee’s in communicating a consistent...more
Brand Building Strategies for small business.
Brand Building is core to any business big or small, but many small business units struggle to develop a strong well known brand that connects with their core audience. We have posted a few articles this week related to small business branding including a recent on on Vehicle Branding talking...more
Branding vehicles and fleets
Branding Vehicles can make an impact on your business especially if a localized business. Many companies can benefit from a localized branding effort put into the branding vehicles that are connected with the company or the principals of that company. In most marketing programs the effectiveness comes when we...more
Event Branding Ideation
Event Branding is not a complicated marketing plan…it is common sense. If you are participating or hosting an event you want to put your best foot forward to showcase your brand, your products, your staff, and your organization. How do we do that? By developing unique and innovative ways...more
Building your Brand
Building your brand is not easy, but there are steps you can take to facilitate it with less anxiety. We all know that building a highly connected brand and brand story is critical to successfully connecting with your core audience. The Page Group’s main business is assisting developing companies in...more
YouTube Stats & Facts
YouTube Stats & Facts are truly amazing to comprehend. A Page Group friend, Mike Barrett over at Vloggingguides.com, has been so generous to send us their recent posting focusing on YouTube. “YouTube Stats & Facts that will shock and surprise you”. You will be shocked how successful the top...more
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