Category Archives: Direct Marketing Articles

Digital Marketing Techniques and Idea’s

Posted in Business Articles, Direct Marketing Articles, Internet Marketing by Page on December 9, 2020

Digital Marketing is key to the success most companies find for driving sales thru the internet. We want to thank Melissa Crooks for supplying us with this great article. Great Digital Marketing Techniques To Boost Sales Harnil Oza CEO Hyperlink InfoSystem Dec 8, 2020 ...

CXO Summit at Sonoma Raceway is major hit with guests

Posted in Direct Marketing Articles, Marketing Articles, Social Media Articles by Page on June 26, 2019

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CrowdStrikes CXO Summit hits the asphalt at Sonoma Raceway as George Kurtz and Colin Braun compete in GT3, but that is not all…we brought together 60 of the top peers in the cybersecurity industry to host the 2019 Sonoma Race Weekend Summit sponsored by AWS, ACCEL, and SINET. ...

Integrated venue technology – The Stadium as a platform.

Posted in Direct Marketing Articles, Marketing Articles, Mobile Technologies, Social Media Articles by Page on November 16, 2017

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Do you understand integrated venue technology? If you are an advertiser or sponsor in sports today you need to make yourself aware of the many changes taking place in major stadiums across the country to enhance the fan connection, social media interaction, information distribution, marketing and branding opportunities for your...

Influencer Marketing Strategies

Posted in Direct Marketing Articles, Marketing Articles by Page on February 7, 2017

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How can you use influencer marketing strategies to improve the engagement and success of your next event? Our friend Jenny Holt sent over another wonderful article regarding the role that influencer marketing can have on your campaigns. We appreciate the new insights and hope that you find them beneficial...

Email usage is evolving…but is it effective?

Posted in Business Articles, Direct Marketing Articles by Page on October 3, 2016

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Email usage is evolving as is its use and time of use growth…is it really beneficial or are we becoming to dependent. A harsh reality of our new internet lives is the use of email in our personal and business lives. This recent survey done by our friends...

The New iMessage App Store

Posted in Branding Articles, Direct Marketing Articles, Marketing Articles by Page on September 8, 2016

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iMessage is expanding to become a more effective marketing tool. check out this recent article posted on AdAge reflecting some of the innovative new ways that marketers can expand the impact of their direct marketing campaigns without the burden of social media clutter. Apple’s New App Store for...

Contrarians – is being customer oriented always right?

Posted in Branding Articles, Business Articles, Direct Marketing Articles, Marketing Articles by Page on May 11, 2016

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Should we focus only on customer oriented marketing campaigns? Some times in developing strategies we find thru doing our research that opposite strategies to what the industry is focused on will often work. Sometimes being a contrarian is a good thing. But it still all comes down from knowing...

Video is an important part of your marketing mix

Posted in Business Articles, Direct Marketing Articles, Marketing Articles, Mobile Technologies by Page on April 1, 2016

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Video content is becoming far more relevant every day as a tool to connect with your audience and build a connection with them. People are enjoying the opportunity to see a visual reflection of the brands that they purchase and enjoy provided it is delivered in an interesting, informative,...

Marketing’s new golden age.

Posted in Direct Marketing Articles, Marketing Articles by Page on January 7, 2016

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Marketing’s new golden age is upon us and we all need help in understanding the dynamics of the changes we face. This McKinsey article digs deep into the Dawn of Marketing’s New Golden Age and gives us insights to focus on , and a better understanding of the marketing...