Tag Archives: SEO

SEO Success Strategies

TPG thanks Danny Sullivan for the research and effort in putting out this interesting table analyzing the effectiveness of SEO in all our business.   Great information, but a lot to absorb so view it with open eyes and see what is performing, connecting, growing and then with careful optimism...
more

Portals and Social Undervalued in Conversions: Aggregate Knowledge

Susan Kuchinskas  |  February 14, 2013   |  1 Comment sponsored by:  Adobe Social media and ad exchanges deliver clicks and conversions at the lowest cost of all channels, but networks and exchanges don’t deliver high-quality, long-term customers, according to a new report from Aggregate Knowledge. When a marketer’s goal is to reach new consumers and be...
more

In Tech, Does I.T. or Marketing Rule?

FEBRUARY 13, 2013, 6:21 PM4 Comments By QUENTIN HARDY Doesn’t anyone want to talk with the Chief Information Officer? PricewaterhouseCoopers, the big consulting firm, on Tuesday published its fifth annual survey of “Digital IQ,” or how well executives understand the capabilities of modern technology. It also tries to identify what it will take...
more

Brand Marketers Totally Miss Social Media Influencers

Brian Proffitt February 5th, 2013 Any illusions that marketers have gotten this whole social media thing down pat will be blown away by the latest findings from Technorati Media’s 2013 Digital Influence Report, which suggests that for everything the media spends across social platforms, the most desired influencers aren’t even...
more