Tag Archives: customer loyalty

The Happiness Halo

Happiness is often an overlooked word…In todays customer centric culture one of the Most Critical elements to a long-term loyal customer is thru building a level of customer happiness that connects them back with the brand.   The following article out of the Economist Group speaks to the topic.  Here...
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Building Trusted Brands

The goal of every company should be to build Trusted Brands.   This article speaks to the importance a Trusted Brand brings to your organization in loyal consumers, higher book valuations, and most important of all trust.   The Page Group speaks to these issues every day.  Today’s marketing department...
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