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Innovation: How do we make change happen?

Posted in Business Articles by Page on May 6, 2015

Following up on the previously posted speech by Elon Musk re: the Tesla Battery I though it appropriate to post this great research done by McKinsey Quarterly talking to the “eight essentials of innovation”. We all know doing things the same way all the time accomplishes little, but how...

Elon Musk: Can Batteries power the planet.

Posted in Business Articles by Page on May 6, 2015

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Elon Musk’s ability to think outside the norm and invite others to contribute to the development of his broad based idea’s is truly having an impact on us all. In Southern California we are beginning to feel like the Tesla Automobile is just another Mercedes or BMW we are seeing...

Buyer Journey to purchase is never linear.

Posted in Business Articles by Page on May 5, 2015

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When looking at the buyer journey to purchase there is not one way to close a deal with a buyer in today’s markets. They have choice. You have competition. Other managers step in the way of closing a deal. New technologies appear out of nowhere to become the latest new solution...

Merger and Acquisitions Activity Update.

Posted in Business Articles by Page on May 4, 2015

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New Insights from our friend Roger Neu over at The M&A Law Firm in Irvine, CA. Check out the things happening in the merger and acquisitions marketplace and see how it fits with your plans and strategies. Thanks Roger. THE M&A LAW FIRM MERGERS AND ACQUISITIONS “INSIDE THE...

Does your brand have digital Feng Shui?

Posted in Internet Marketing, Social Media Articles by Page on April 27, 2015

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Bringing Digital Feng Shui To Your Brand CMO EXCLUSIVES | April 22, 2015 by Kevin Linsday Director, Product Marketing Adobe At this time every year, you’ll likely find the Lindsay family engaged in some good old-fashioned spring cleaning. Something about it always leaves me feeling calmer, more collected, and ready to...