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Sports Sponsorships now and then…

Sports sponsorships, and sports marketing have been marketing department staples for years.   Companies have paid big dollars to connect with teams, and athletes so they gain access and acceptance with the fans.   This to has phases and trends…as we near each olympics many new faces become top performers...
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2015 Best Online Video

Every year we look to the major marketing and advertising publications to point us to the most intriguing marketing programs, ads, online video’s, TV commercials that were introduced in the market.   This week Adweek has announce their awards for the best Online Video’s…Take a ride on the fun side...
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Word of Mouth – Back to basics in B2B markets

It is always amazing when you look back at all the technology we engage with that Word of Mouth often remains the most effective tool in building trust, and developing relationships in business.   Despite all the tools at our disposal the research done by Marketing Charts.com shows that the...
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Email Marketers need to be more relevant and connect one on one w customers

The Page Group always talks with its clients about the relevance of any programs that we initiate on behalf of them.  Social media or email marketing campaigns MUST BE RELEVANT to the consumer, and they must connect with the consumer at the time that they have the highest level  of...
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Mobile Video is expanding rapidly.

As mobile video advertising grows and becomes a dominant marketing tool for marketers what are we learning.  Where is it impacting our marketing efforts, how can we improve results, what is the message and how do we deliver it.  The Page Group has been heavily involved in developing video shorts...
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