Category Archives: Social Media Articles

Social marketing must see a real ROI

How do we define ROI in the social marketing space around us?   It is difficult, but it all begins from the same place and that is understanding who and what your consumers need from your social interaction with them.  Then we must build and plan our social marketing strategies...
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Tools for brands now available on Instagram.

Instagram has been a novelty for advertisers and brand builders until now.   Adding several new features to their website “Might” allow brands to truly build effective marketing on this platform.   Check it out and perhaps you can develop a social campaign that truly works on the Instagram platform...
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