Category Archives: Social Media Articles

Social Media Channel – do we need them all?

What Social Media Channel works for you in your marketing strategy and plans? We don’t need to be on everyone of them to be successful in our marketing needs…in fact perhaps it is the opposite. Knowing what social media channel our consumer uses might better prepare us for being...

How are they spending Ad Dollars in the Social Media marketplace

Posted in Internet Marketing, Marketing Articles, Online Marketing / SEO / SEM Articles, Social Media Articles by Page on February 9, 2016

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Marketers are always looking at how to spend ad dollars in this dynamic social media marketplace, and often the assumed resource is not the one that generates the results. Check out this article that evaluates the dominance that Snapchat and others have over Facebook in the competition for 2016...

Digital trends that can Rock your 2016 Marketing.

Posted in Business Articles, Internet Marketing, Mobile Technologies, Social Media Articles by Page on January 13, 2016

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Here are some digital trends that might help shape your marketing pathway into the new year. This article by Joydeep focus on 10 digital trends that will change marketing in the coming year. So check it out and explore his thoughts while you keep it into perspective on how it...

Sports Sponsorships now and then…

Posted in Branding Articles, Marketing Articles, Social Media Articles by Page on August 21, 2015

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Sports sponsorships, and sports marketing have been marketing department staples for years. Companies have paid big dollars to connect with teams, and athletes so they gain access and acceptance with the fans. This to has phases and trends…as we near each olympics many new faces become top performers...

2015 Best Online Video

Posted in Branding Articles, Internet Marketing, Marketing Articles, Mobile Technologies, Social Media Articles by Page on August 21, 2015

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Every year we look to the major marketing and advertising publications to point us to the most intriguing marketing programs, ads, online video’s, TV commercials that were introduced in the market. This week Adweek has announce their awards for the best Online Video’s…Take a ride on the fun side...

Programmatic Buying and how to win.

Posted in Business Articles, Online Marketing / SEO / SEM Articles, Social Media Articles by Page on August 12, 2015

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Having read one of the articles posted to tpgbrandstrategy Ankit reached out and supplied us with the following article he had posted in 2013 relating to the evolution of Programmatic Buying. So we are glad to post this blog and the insights that Ankit is offering. Thanks for the...

Instagram offers advertising tools.

Posted in Social Media Articles by Page on August 10, 2015

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Instagram adds new functionality that could dramatically impact traffic, revenues, and conversions for advertisers. Take a look and see how it can impact your business. Instagram just made a major move that will turn it into a huge advertising business Aug. 4, 2015, 4:30 AM LARA O’REILLY As...

Luxury branding has big influence over purchases.

Posted in Branding Articles, Business Articles, Social Media Articles by Page on August 6, 2015

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Luxury brands influence and connect. Brand influencers can be high profile celebrities or sports figures, but they to must connect with the brand, luxury, prestige and influence. Miss the connection and you will miss the opportunity. The Page Group loves working to find strong strategic partners and...

Making Hashtags work for you…

Posted in Marketing Articles, Social Media Articles by Page on July 2, 2015

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We can all post articles online but by truly understanding the value of using hashtags you can improve your effectiveness and the performance of your online blog postings dramatically. Check out some of the thoughts regarding hashtag use by Tracey below. Hashtags – How to Get More Exposure on Social...