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Are you Customer-Centric in your strategies?

Posted in Marketing Articles by Page on August 27, 2014

Is your marketing driven by a Customer-Centric philosophy? Consumers in the digital age are driving more of the marketing than ever before as we struggle as marketers to connect more closely with them. They purchase when they are ready to purchase and we need to know when that...

How do you achieve a high Digital IQ for your marketing dept?

Posted in Marketing Articles by Page on August 27, 2014

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With the evolution of our marketing departments we are seeing a far more complex environment that is hard for one person to develop, manage, and interpret thus today it is more dependent than at any time in the past that the Technology side of your business must have an active...

Marketing Team – What level of staffing do you need?

Posted in Business Articles, Marketing Articles by Page on August 27, 2014

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The complexities of todays marketing department requires something few companies have … specialists who focus on the core strategies within the department. As complex as marketing programs are today it is almost impossible for one or two people to manage and run the complexities associated with these programs. Check...

How to build a Great Homepage?

Posted in Business Articles, Online Marketing / SEO / SEM Articles by Page on August 22, 2014

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With the ever changing algorithms of each web search engine the proper tools are needed with each change to be successful. Here is some helpful tips that “Might” help each of us improve our ability to build successful websites and home pages. The more knowledge we all have...

Does Organic Social Posts drive results?

Posted in Analytics, Business Articles, Internet Marketing, Marketing Articles, Online Marketing / SEO / SEM Articles, Social Media Articles by Page on August 22, 2014

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When working with clients to build effective social media campaigns, and the strategies for their success we always start from the back by asking what is the activation that is needed for the campaign to be a success. When we determine the act that a client needs to complete then...