Have you had to respond to repair a brand’s image due to unforeseen negative market news? Proactive PR is always the best approach to resolving problems that occur in all of our lives. Don’t skirt around the issues. Tackle them head on. Be Sincere and don’t hide behind vague comments. The best solution is to deal with it up front and be proactive in the solutions you offer.
In today’s web dominated world bad word of mouth and related stories explode over night and your ability to deal with them professionally, upfront, and with integrity are critical to stopping them in their tracks. The Following article gives great specific points re repairing a brand’s image following a crisis in confidence within your marketplace.
4 ways to repair a brand’s image post-crisis
How will you repair a brand’s image in a crisis is the question, and here are some idea’s on planning for that occurrence.