Google tries to enhance mobile website owners understanding of what their site delivers into the mobile experience. Google warns site owners their site is not mobile-friendly in mobile search results A month before the Google mobile-friendly algorithm boost, they start issuing new warnings to site owners. Barry Schwartz on April...
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Category Archives: Mobile Technologies
Video is an important part of your marketing mix
Video content is becoming far more relevant every day as a tool to connect with your audience and build a connection with them. People are enjoying the opportunity to see a visual reflection of the brands that they purchase and enjoy provided it is delivered in an interesting, informative,...
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The mobile habits of Gen Z.
Gather some new insights into the mobile habits of Gen Z’s, and how you can connect with them. Infographic: a Close-up Look at Gen Z’s Mobile Habits 78% of post-millennials use social media apps most By Carrie Cummings February 16, 2016, 7:21 PM EST Young consumers are doing more and more through...
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Digital trends that can Rock your 2016 Marketing.
Here are some digital trends that might help shape your marketing pathway into the new year. This article by Joydeep focus on 10 digital trends that will change marketing in the coming year. So check it out and explore his thoughts while you keep it into perspective on how it...
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Are you engaging and embracing mobile marketing?
Embracing Mobile Marketing: The Page Group felt that this article written by our friends at Trumpia adds perspective on how to build highly effective mobile marketing campaigns. As we have said many times before it always starts by delivering on the expectations of your consumer, and building a relationship...
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The Internet of Things for 2016 – smartphone connectivity
Internet of Things brandishes possibilities, challenges for marketers in 2016 By Brielle Jaekel As published in MobileMarketer.com December 28, 2015 The Internet of Things allows users to control household items through mobile devices The Internet of Things is poised to hit its stride in 2016, giving marketers greater insight in connecting...
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Best Marketing Technologies of 2015
The newest Marketing Technologies as presented by Inc Magazine takes a look at those tools introduced and most used in 2015 and how we can benefit from knowing their value and how to use them. With the abundance of new technologies forced on the marketing marketplace each year it is...
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Ecommerce trends towards the dominant player….mobile.
Related to the prior posting Internet Retailing.com has also posted the following article regarding online eCommerce sales and the trends towards dominance in the use of mobile devices. Check it out. There definitely is movement in this direction as we all look for convenience in our daily lives. 45%...
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Smartphone is now No. 1
In a short period of time convenience wins over experience… smartphone is now No. 1 in online viewing and use. As you watch the interaction of people in everyday life we all see the impact of cellphone / smartphones in the community. Everywhere we go people are referring to...
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2015 Best Online Video
Every year we look to the major marketing and advertising publications to point us to the most intriguing marketing programs, ads, online video’s, TV commercials that were introduced in the market. This week Adweek has announce their awards for the best Online Video’s…Take a ride on the fun side...
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