Category Archives: Business Articles

Major Management Changes Ahead at Ferrari.

Posted in Business Articles by Page on September 10, 2014

Luca Di Montezemolo’s Departure Is Good News for Ferrari By Neil James, Featured Columnist Luca di Montezemolo has announced he will leave his position as President of Ferrari, bringing to an end weeks of speculation over his future. In a statement on the team website, Montezemolo said: Ferrari will have an important role to play within the FCA [Fiat Chrysler Automobiles]...

Wi-Fi has taken over the top spot for access of tablets and phones

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Once again we begin to see that the consumers purse is dictating new directions in habits and use of tablets and smartphones. Research shows that Wi-Fi is overtaking cellular connectivity as consumers find more availability of Wi-Fi hot spots as well as the frustration with the costs of ever increasing...

Lead Generation Strategies that might just help.

Posted in Business Articles, Marketing Articles by Page on September 2, 2014

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Mike Jennings posts up again, a series of great links and information that might be useful to our market associates. Please take the time to peruse and review as there might just be those little tidbits that truly can help your business and marketing strategies. Your Lead Generation Strategy Miles...

Tools for brands now available on Instagram.

Posted in Business Articles, Marketing Articles, Online Marketing / SEO / SEM Articles, Social Media Articles by Page on August 29, 2014

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Instagram has been a novelty for advertisers and brand builders until now. Adding several new features to their website “Might” allow brands to truly build effective marketing on this platform. Check it out and perhaps you can develop a social campaign that truly works on the Instagram platform...

Learn to influence consumer purchasing decisions.

Posted in Business Articles, Social Media Articles by Page on August 29, 2014

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Patricia takes a fresh look at new approaches to influencing consumer purchasing decisions, and points towards the changing landscape social media is confronted with on a daily basis. To succeed you must adapt, and above all else balance the brand messaging in a media with consistent manner. Today the...

Marketing Team – What level of staffing do you need?

Posted in Business Articles, Marketing Articles by Page on August 27, 2014

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The complexities of todays marketing department requires something few companies have … specialists who focus on the core strategies within the department. As complex as marketing programs are today it is almost impossible for one or two people to manage and run the complexities associated with these programs. Check...

How to build a Great Homepage?

Posted in Business Articles, Online Marketing / SEO / SEM Articles by Page on August 22, 2014

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With the ever changing algorithms of each web search engine the proper tools are needed with each change to be successful. Here is some helpful tips that “Might” help each of us improve our ability to build successful websites and home pages. The more knowledge we all have...

Does Organic Social Posts drive results?

Posted in Analytics, Business Articles, Internet Marketing, Marketing Articles, Online Marketing / SEO / SEM Articles, Social Media Articles by Page on August 22, 2014

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When working with clients to build effective social media campaigns, and the strategies for their success we always start from the back by asking what is the activation that is needed for the campaign to be a success. When we determine the act that a client needs to complete then...

Motivating to alleviate being bored at your job.

Posted in Business Articles by Page on August 5, 2014

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Part of Branding is to make sure that the messaging is clear and that you are communicating your brand message throughout the organization in such a way that your employee’s are empowered to be consistent in what they say, how they act, and how they represent the brand values that are...