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Are your employee’s a Part of Your Brand Story?

For brands to flourish the company itself, and the employee’s as well, must reflect and deliver the brand story everyday as they interact and connect with the consumers engaged with the company and brand. Branding is so much more than a logo. It is about finding that core message...

Website Traffic – What is engaging with your customers

Posted in Business Articles by Page on October 14, 2014

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Identifying the most impactful and effective channels to engage in social media interaction is critical to your developing a highly effective campaign with the biggest return on your investment dollar spent. To often social media planners engage in every latest new technology afraid that they are going to miss...

Is Real Time Marketing for your company?

Posted in Marketing Articles by Page on October 8, 2014

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Is Real time marketing right for you? Today many marketing exec’s are running to find their way into real time marketing programs and strategies. Giselle rocks another great article helping all of us understand the world of Real Time Marketing and showing us some of the tools that...

4 Way’s to boost CMO’s Value to the company

Posted in Business Articles by Page on October 3, 2014

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Nick ie w highly regarded HR executive and he is evaluating how to build your own personal brand value and relevance in your CMO position. Check out what he has to say, and perhaps you can implement some of these strategies as you move thru the C suite of...

Online and Offline trends

Posted in Business Articles, Internet Marketing by Page on October 2, 2014

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McKinsey publishes trend analysis for offline and online adoption and growth. Some very unique insights are brought to the forefront in this article published by McKinsey & Assoc. With a huge portion of the worlds population still not engaged in the online world there is expansive room for...