One of The Page Groups closest friends is a graphic and fine artist named A.D. Cook of Las Vegas. Known for the amazing fine art that he creates honoring and respecting the human body he also is a fine Graphic Artist who has done numerous projects for us over the...
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Tag Archives: The Page Group
Is social engagement really being used effectively?
At The Page Group we always ask the question how our customers can affectively use social media, and are they doing so. If your program and campaigns are not thoroughly thought out, and you have not established a brand driven social media strategy most companies burn out on social media...
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Personal Branding Secret’s of Social Media Superstar’s.
The Page Group often talks with clients about strategy and relevancy in their social media campaigns. At TPG Brand Strategy our branding secret’s include wanting to make sure that all marketing efforts deliver on a consistent message and promise everywhere that the consumer touches the company or brand. ...
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An interesting look at Inspiring Leaders.
TPG found this a very insightful look into the world of “Inspiring Leaders”. There is a difference in leaders and inspiring leaders most certainly have a different look or perspective than others. It is about inspiring the organization around you, and building a team that executes and succeeds. After...
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Budweiser does it again w/ Puppy Love
Following a pattern of connecting with their consumers with the wonderful warm and fuzzy feeling of the iconic Budweiser Clydesdales this years commercial follows right behind the mega hit of last year by introducing the connection between a puppy & a horse. It has the emotional connection between animals and...
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Building a Brand Road Map
Graham always does a great job of laying out concepts and presenting strategies that most everyone can follow. If your not familiar with building a brand strategy, or a brand road map take a look. The Page Group has been actively supporting developing a strong and effective internal and external...
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We all can learn brand lessons … we need to listen to what our customers say.
Lululemon learned very valuable lessons in the marketplace that had a significant impact on their brand and brand connection with their customer. TPG Brand Strategy works with clients to bring as many elements of brand contact with the consumer into a more closely aligned brand statement, but the lesson learned...
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A recognized brand is among the most valuable intangible assets
TPG Brand Strategy is all about building brand value. Building a strong recognizable brand. Creating a consistent brand message that connects with your core audience in a relevant way. And More… This article talks to the relevance of understanding how your brand truly influences the book value...
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Is your brand promise communicated wherever your customer touches your brand?
Consistency of brand and marketing messaging is critical in today’s highly fragmented and competitive marketplace yet few companies truly practice this in the development of their overall marketing and brand strategies. Many times you find disconnects in your brand and marketing throughout the organization, and it is largely caused...
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Fun Facts You Should know about the Super Bowl
10 Super Bowl Facts You Should Know by BuzzFeed.com January 27, 2014 Buzzfeed put together this fun fact filled video regarding the upcoming SuperBowl game between the Denver Bronco’s, and the Seattle SeaHawks. Check out some fun filled facts that can become part of your Super Bowl Festivities…see...
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TPG Social Media