Tag Archives: social media

Is social engagement really being used effectively?

Posted in Uncategorized by Page on January 31, 2014

At The Page Group we always ask the question how our customers can affectively use social media, and are they doing so. If your program and campaigns are not thoroughly thought out, and you have not established a brand driven social media strategy most companies burn out on social media...

Personal Branding Secret’s of Social Media Superstar’s.

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The Page Group often talks with clients about strategy and relevancy in their social media campaigns. At TPG Brand Strategy our branding secret’s include wanting to make sure that all marketing efforts deliver on a consistent message and promise everywhere that the consumer touches the company or brand. ...

Budweiser does it again w/ Puppy Love

Posted in Branding Articles, Marketing Articles by Page on January 30, 2014

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Following a pattern of connecting with their consumers with the wonderful warm and fuzzy feeling of the iconic Budweiser Clydesdales this years commercial follows right behind the mega hit of last year by introducing the connection between a puppy & a horse. It has the emotional connection between animals and...

Millennials are changing the face of Marketing.

Posted in Business Articles, Marketing Articles by Page on January 24, 2014

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No matter how confident we are as marketers in the programs that we develop and execute on behalf of our brands we cannot get complacent. Every day The Page Group works with clients who need to be reminded that customer research and a deep understanding of who and how their...

Trends heading into 2014

Posted in Marketing Articles by Page on December 18, 2013

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CMO.com reaches out to top industry leaders to once again find out what are the trends, the patterns, the opportunities, the risks, and the rewards ahead in marketing for 2014. See what thought leaders think about the upcoming marketing season 2014 Will Be The Year Of The ___: Marketing...

Social Media Landscape Analysis 2013

Posted in Internet Marketing, Social Media Articles by Page on December 16, 2013

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The 2013 CMO’s Guide To The Social Media Landscape CMO EXCLUSIVES | March 05, 2013 First there were 10. Our inaugural “CMO’s Guide To The Social Media Landscape,” in 2010, included the top players of the day: Twitter, Facebook, Flickr, LinkedIn, YouTube, Digg, StumbleUpon, Yahoo, Reddit, and Delicious. As the social sphere...

A look at Goya Food’s entry into the social media marketplace.

Posted in Marketing Articles, Social Media Articles by Page on December 11, 2013

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How Social Media Is Feeding Goya’s Bottom Line CMO EXCLUSIVES | December 04, 2013 by Giselle Abramovich Senior & Strategic Editor CMO.com Go, Goya! Although the country’s largest Hispanic-owned food company became serious about social media relatively late in the game, it has managed a quick catch-up. ARTICLE HIGHLIGHTS: Since the company launched...

Social business is here … See how it is evolving

Posted in Social Media Articles by Page on December 6, 2013

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Social Business is not Dead: New charts and data reveal the real evolution of social businesses December 3, 2013 by Brian Solus In recent times, I’ve noticed a rise in discussions around the “death of social business” and also an increase in alternative “fill in the blank but don’t use...

Current statistics regarding Social Media

Posted in Internet Marketing, Social Media Articles by Page on December 2, 2013

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15 Mind-Blowing Social Media Stats CMO EXCLUSIVES | July 23, 2013 by Giselle Abramovich Senior & Strategic Editor CMO.com Here is some recent 2019 gaming research done by Broadbandsearch.com on the topic: https://www.broadbandsearch.net/blog/online-gaming-statistics 15 Mind Blowing Social Media Stat’s Social media has taken the marketing world by storm. Consumers are very much addicted...