Tag Archives: effective marketing

Event Marketing has to connect

Posted in Uncategorized by Page on October 20, 2026

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The Event Has to Make Sense: Why Brand Leaders Should Treat Experiential Marketing as a Strategic Decision By Cody MacBride October 19,2026 Brand leaders and executives should evaluate event marketing as a strategic brand investment, not simply a sponsorship opportunity. The real question is not whether an event is prestigious,...

Often Less is more for effective brand strategies.

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Often less is more: Can your brand strategy be affected by using a strategy of Less is often More? The right campaign is the key to success not the volume of campaign. As an example: To run a social campaign, as an example, that repeats the same message time...

Making Hashtags work for you…

Posted in Marketing Articles, Social Media Articles by Page on July 2, 2015

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We can all post articles online but by truly understanding the value of using hashtags you can improve your effectiveness and the performance of your online blog postings dramatically. Check out some of the thoughts regarding hashtag use by Tracey below. Hashtags – How to Get More Exposure on Social...

Creating Unique Customer Experiences

Posted in Marketing Articles by Page on December 17, 2013

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TPG’s close friends over at Fresh Juice posted this interesting interview with Charlie Morrow regarding the value and experiences of driving unique customer drive marketing experiences. It is a very interesting read about some dynamic marketing programs that use personal connection, engagement, sound and video to connect even more...