Tag Archives: brand presence

Technological Innovation

      Todays marketing toolbox changes with frequency.  Technology innovation and keeping pace with it is critical to success in the market.   We felt this article by Michael Stephenson gave some valuable insights into the ever dynamic technology marketplace we all are working within.        How...
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Ferrari’s Future without Luca at the Helm?

Sometimes in business the decisions we make are in the interest of the brand not in the interest of volume.  I for one feel that Luca was a man about the brand, focused on sustaining a venerable brand presence, a man determined to hold the brands prestigious value, a CEO...
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Tools for brands now available on Instagram.

Instagram has been a novelty for advertisers and brand builders until now.   Adding several new features to their website “Might” allow brands to truly build effective marketing on this platform.   Check it out and perhaps you can develop a social campaign that truly works on the Instagram platform...
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Keys to linking customers w/ brand purpose

The Page Group believes in what Nigel is presenting here…brand purpose is critical to growth and success, but it starts even one step further forward with understanding all that you can about your distribution channels and who and how they engage with your company.  Only then can you craft a...
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Improve Your People First – They are your brand

As a course of business The Page Group begins working with a client engagement to identify how customer communicate and connect with a brand.   We see where they visit, who they talk to and how they engage with the products, the brand, the company and its people.   In doing...
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