Category Archives: Internet Marketing

How to hire a Digital Consultant

Posted in Internet Marketing by Page on April 2, 2015

10 Questions To Ask Before You Hire A Digital Consultant CMO EXCLUSIVES | March 27, 2015 by Jon Bains Founding Partner What&Why For every Kodak or Blockbuster that hits the headlines, there are thousands of business being disrupted and industries in flux that you never hear about. When a Fortune 500 business hits...

Top 10 Marketing Predictions – Adobe Summit

Posted in Business Articles, Internet Marketing by Page on March 18, 2015

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Day 2 of Adobe Summit brings us an interesting interview tin Tamara Gaffney at Adobe Digital. Check out her perspective on digital change, and the effective nature of marketing in today’s digital marketplace. It is insightful and gives perspective to where growth is anticipated and how marketing departments...

News from 2014 Adobe Summit in Salt Lake City

Posted in Business Articles, Internet Marketing by Page on March 17, 2015

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The 2014 Adobe Summit is in full swing in Salt Lake City…need to keep up with the goings on…here is an overview of the beginning of this year summit. Check out the changes taking place in social media, mobile, and marketing. Listen to what leaders in the industry have...

FCC Internet Rules – Can they be overturned?

Posted in Business Articles, Internet Marketing by Page on March 13, 2015

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Everyone who uses the internet is concerned over the language in this new FCC Ruling which will now regulate the internet as a public utility. The archaic drafting of the internet ruling leaves behind what we have learned the internet to be. We need to have regulations that reflect...

B2B Marketing is all about understanding strategies

Posted in Analytics, Direct Marketing Articles, Marketing Articles by Page on March 12, 2015

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Analysis and metrics drive most engagements online today. The Marketing teams ability to measure, capture, and develop sales tools online based on the results driven thru testing and analysis will drive the success of the programs they launch. Often management does not have the patience to test campaigns...

Brand Stickiness – Adobe’s analysis of the Best of the Best 2015

Posted in Analytics, Business Articles, Social Media Articles by Page on March 12, 2015

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Brand stickiness is critical to long term success. Adobe analyzes the Best of the Best in marketing to find out who is doing it right. check out this excellent in-depth analysis of the marketplace and where trends are heading, and what markets performing to their best. How...

Quiznos is pulling plug on TV…what are they doing?

Posted in Business Articles, Internet Marketing by Page on February 20, 2015

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Quiznos emerges from bankruptcy with new marketing idea’s and strategies to help them connect with more millenials. Quiznos Is Pulling the Plug on TV Ads. Here’s Why. Close more deals with our weekly sales and marketing newsletter Image credit: REUTERS | Rick Wilking Kate Taylor Staff Writer. Covers franchise-related...

Digital Basics – Do you know how to use them?

Posted in Analytics, Internet Marketing by Page on February 20, 2015

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Today we find it difficult to adapt to all the new changes in the digital world that we now play in. Digital Basics are still not understood by most, and mistakes are made everyday in building highly effective digital strategies. This article delves into the world of marketing and...

Googles SVP Global Marketing speaks out

Posted in Branding Articles, Internet Marketing, Marketing Articles, Social Media Articles by Page on February 10, 2015

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This is a very insightful interview with Googles SVP Global Marketing…note that the premise that starts this discussion is that she also believes that it all starts with knowing your customer. The Page Group constantly talks to this very specific point that you MUST know your customer and HOW that...