Sometimes I wonder if we loose sight in this country of what the real values are in our daily lives. This news story out of central Texas summarizes what is Right with America and every family should sit down with their kids to watch this. It has real meaning, it has real values, it has a deep understanding of the core values that made this country fantastic. It also points to some of the things that are wrong with our system today which is heavily driven on price point, volume, margin, and not focusing enough on building it right, and maintaining those things that are great. As a displosable society we are often replacing for the sake of replacement instead of appreciating the innovative and effective products that truly can enhance our lives.
We have come a long way, but sometimes we need to stop and evaluate who and what we are as a consumer society. This is one of those times. Please watch this video, and share your perspective on this wonderful family and their four generations in the family business.