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Contrarians – is being customer oriented always right?

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Should we focus only on customer oriented marketing campaigns?   Some times in developing strategies we find thru doing our research that opposite strategies to what the industry is focused on will often work.  Sometimes being a contrarian is a good thing.  But it still all comes down from knowing...
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Digital Marketing Group leading reports.

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The Digital Marketing Group publishes links to great brand and marketing reports..check them out.      Digital Marketing presents Top 5 Reports to Download Now Simon Johnson Digital Marketing Group Head of Technology at Communitize / Digital Doughnut Hello Group Members! The founders of the Digital Marketing Group, Digital Doughnut, are...
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Commission on Enhancing National Cybersecurity

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Crowdstrike announces the appointment of key staff member to the White House Commission on Enhancing National Cybersecurity.      CrowdStrike General Counsel and Chief Risk Officer Appointed to the White House Commission on Enhancing National Cybersecurity IRVINE, Calif.–(BUSINESS WIRE)–   CrowdStrike Inc. today announced that Steven Chabinsky, CrowdStrike’s general counsel...
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