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Brand Loyalty and how to achieve it thru great apps.

Building brand loyalty is one of the key responsibilities for the marketing department. Here are some insights into how various companies have created apps that truly connect with consumers and build loyalty while also driving revenue. To truly be effective in developing these tools we must first understand...

Rules on CRM are changing.

Posted in Business Articles by Page on July 27, 2016

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CRM is a tool that marketing and sales has engaged with your years, but have we been maximizing our value from this important tool or not? How do we really benefit from developing a strong, informative, and engaging CRM management program within our organization? How do we impact our...

Enterprise social media can drive success in the space.

Posted in Business Articles, Internet Marketing, Social Media Articles by Page on July 25, 2016

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Enterprise Social media needs to be driven by best practices. Enterprise based software solutions can help us all connect with an audience, but we need to understand who our customer is before we blindly rush into adapting the latest social media solution, or we could waste marketing dollars with little...

Leaders influence the corporate culture

Posted in Business Articles by Page on July 25, 2016

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Corporate Culture: Every company we spend time with gives us new insights into the style of leadership that influences, and LEADS, its team to achieve great things. The style of leadership does have a direct relationship to the corporate culture of most companies, and we all need to spend...

Top 10 Brand names for 2016

Posted in Branding Articles, Business Articles by Page on July 22, 2016

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The Top 10 Brand names gives us all perspective of how the marketing world is shifting. Sometimes it is not clear and others it becomes obvious, but even in 2016 the question asked is whether the move by Google to create a new corporate umbrella hurts the brand or helps....