Tag Archives: social media

Agile Marketing – How can we use this ???

TPG understands the discussion here and see’s its relevance, but wishes to point out that most social media endeavors are driven by first understanding their client/customers/consumers needs.   Does Agile Marketing or Social Media engagement work with connecting effectively with their customer base.  Once we answer that question then we...
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Branding From The Inside Out

CMO EXCLUSIVES | April 23, 2013 by Cheryl Burgess CEO & CMO Blue Focus Marketing Plenty of books have already been written about the nature of social business and what brands need to do in order to prepare. ARTICLE HIGHLIGHTS: The most successful brands empower their employees to keep learning. Companies must establish...
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Fastest growth social networks

Which Social Networks Are Growing Fastest Worldwide? From Emarketer, Via CMO.com MAY 13, 2013 Twitter, Google+ see major gains in active social users The social audience is growing across networks and countries. That is the takeaway from GlobalWebIndex’s “Stream Social: Quarterly Social Platforms Update.” The study found that Facebook remained the...
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3 Marketing Trends worth focusing on

The 3 Marketing Stats That Matter Most Now. May 15, 2013 Blog Out Loud… In 2010, Facebook had 500 million users. Today, it lists more than 1.6 billion active users, roughly half of which access the social media site via their mobile phones. In 2010, Twitter – then only four years...
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Tumblr Secrets

 INC Magazine, Jeff Haden Apr 30, 2013 7 Things Marketers Should Know About Tumblr As the 32nd most popular website in the world, Tumblr is a big opportunity. But you can’t approach it as you would other marketing strategies. Photo courtesy ofFlickr With 105 million blogs and 49 billion posts, Tumblr, the...
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Reacting to social media crisis

Managing A Brand’s Social Presence During Crisis April 18, 2013 Randi Zuckerberg Founder & CEO at Zuckerberg Media Thousands of people across the nation raised their voices on social media to send their thoughts and prayers to all those affected by the recent tragedy in Boston. Concerned Tweets and messages...
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Digital Media – Are you winning the game?

The Six Characteristics of Companies That Are Winning the Digital Game May 03, 2013 David Edelman McKinsey partner leading Digital Mktng Strategy Practice I recently spent several days with digital tool and digital media companies who aim to change the core operations of marketers through very cool new analytics and workflow capabilities....
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