Tag Archives: marketing

Social Media Channel – do we need them all?

What Social Media Channel works for you in your marketing strategy and plans? We don’t need to be on everyone of them to be successful in our marketing needs…in fact perhaps it is the opposite. Knowing what social media channel our consumer uses might better prepare us for being...

Big Data drives marketing decisions, but be careful.

Posted in Branding Articles, Business Articles, Internet Marketing, Marketing Articles by Page on March 23, 2016

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Big Data is the buzzword we all hear, but one of the fundamental flaws in it is that if the marketing team does not have the proper skill set to analyze it the results are often flawed. CMO takes a hard look at Big Data and what is required...

VRM – vendor relationship management

Posted in Branding Articles, Business Articles, Internet Marketing by Page on March 23, 2016

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VRM is vendor relationship management. Why does this matter? We all struggle with the balance required to be a good marketer. Today we are inundated with tools, information, and sales pitches regarding what we need to succeed in this difficult marketplace, but the reality is that we should...

Marketing Trends You Must Know

Posted in Business Articles, Marketing Articles by Page on February 17, 2016

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Constantly on the lookout for marketing trends and information? Check out this review of top trends by Sujan Patel. Many are trends that have been on point for the past few years, but they continue to have more relevance and better deliverables and continue to trend today. An...

How are they spending Ad Dollars in the Social Media marketplace

Posted in Internet Marketing, Marketing Articles, Online Marketing / SEO / SEM Articles, Social Media Articles by Page on February 9, 2016

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Marketers are always looking at how to spend ad dollars in this dynamic social media marketplace, and often the assumed resource is not the one that generates the results. Check out this article that evaluates the dominance that Snapchat and others have over Facebook in the competition for 2016...

2016 media trends

Posted in Business Articles, Marketing Articles by Page on January 29, 2016

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What media trends will drive and influence marketing in 2016. This Inc. article begins to look into the answers to those questions and evaluate how media will change in the coming year. Check it out and see how it fits with your plans and strategies. Expect These 4...

Seeing through the eyes of the consumer should be our focus

Posted in Branding Articles, Marketing Articles by Page on January 22, 2016

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If we focus thru the eyes of the consumer our ability to connect with them grows significantly. To often companies internally think about the greatest, latest, coolest, or neatest solutions for their product marketing and sales needs, but they don’t stop to look at it from the consumers point...

Digital trends that can Rock your 2016 Marketing.

Posted in Business Articles, Internet Marketing, Mobile Technologies, Social Media Articles by Page on January 13, 2016

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Here are some digital trends that might help shape your marketing pathway into the new year. This article by Joydeep focus on 10 digital trends that will change marketing in the coming year. So check it out and explore his thoughts while you keep it into perspective on how it...

Marketing’s new golden age.

Posted in Direct Marketing Articles, Marketing Articles by Page on January 7, 2016

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Marketing’s new golden age is upon us and we all need help in understanding the dynamics of the changes we face. This McKinsey article digs deep into the Dawn of Marketing’s New Golden Age and gives us insights to focus on , and a better understanding of the marketing...

KC Masterpiece Protein’s are “New” at Sam’s Club

Posted in Branding Articles, Business Articles, Marketing Articles by Page on January 4, 2016

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KC Masterpiece and F&S Gourmet Foods are proud to introduce the new KC Masterpiece Pulled Pork and Pulled Chicken ready to heat and serve products at Sam’s Club stores throughout the west and midwest, and excited that The Page Group helped facilitate this relationship happening. The New KC Masterpiece Pulled...