Brand stickiness is critical to long term success. Adobe analyzes the Best of the Best in marketing to find out who is doing it right. check out this excellent in-depth analysis of the marketplace and where trends are heading, and what markets performing to their best. How...
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Tag Archives: brand stickiness
Build Loyalty for your brand.
TPG agrees with Rodney Mason that the best opportunity for success with loyalty programs for your brand is not driven by your top tier of loyal customers, but is driven by that second tier of customers who are now trying to identify and connect with your brand. Knowing your customer...
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