“I met Robert many years ago through his company American Motorcycle Co. 1902. Robert has always had a strong vision and passion about the projects/companies he is involved with. He’s a smart businessman with solid marketing acumen and knows how to employ results driven strategies. I worked on several editorial...
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Category Archives: Uncategorized
Are consumer Brand Loyal???
IN today’s marketplace we have learned that it is much faster paced than at any time in history. The consumer can switch his loyalties over a single bad report about a brand from one of his trusted sources, or one mistake can impact social media in a way that...
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Porsche 919 Crash – Mark Webber released from Hospital
Exciting accident in the Porsche 919 at Interlogos track in Sao Paulo Brazil sends Mark Webber to the hospital. Mark stays overnight but is released in the morning with a concussion and bruises. Major incident that will require Porsche to truly analyze what happened. Occurring at the fastest...
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NASCAR – Jesse Little Rocks the series
Check out our good friend, and client, Jesse Little (son of NASCAR Veteran and GM of the NASCAR Truck Series Chad Little) as he gains traction in NASCAR ‘s K&N Series. Great video on the all aspects of...
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Personalized Service is a trend that
We all are seeing the impact of personalized service in the retail world, but this also holds somewhat true for the B2C and B2B worlds as we find that similar values need to connect the consumer directly with the brands they buy and sell, and that often comes from understanding...
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Is your online advertising being seen
One of the biggest problems seen today is that you may purchase a landing page advertising space, but does that commit them to giving you a visible location above the fold??? Not necessarily, and as the results of this research shows a significant amount of online advertising ad spend...
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Rebrand for your company by following these steps
The Page Group’s primary business is developing strong and effective brand strategies for our clients at every touch point that the customer connects with the clients brands. This all stems from establishing a brand, brand statement, develop a brand promise, communicating your brand statement clearly to all employee’s on an...
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How to be effective in your Brand Tracking analysis
A solid strategy needs to be tested, but to over test its brand value can often do more harm than good. The Page Group agrees that to test once per year, define the questions internally to meet the needs of your brand strategy and effectiveness, keep it short and straight...
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Indian Motorcycle Vintage Race Days Coming
Our friend Keith Ball and Bikernet.com just published this great story about the upcoming Vintage Motorcycle Races featuring our favorite brand Indian Motorcycle. Check it out and if your nearby go out and see these beautiful machines. Then Check out Bikernet.com if your a rider…Keith has an amazing website...
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Improve Your People First – They are your brand
As a course of business The Page Group begins working with a client engagement to identify how customer communicate and connect with a brand. We see where they visit, who they talk to and how they engage with the products, the brand, the company and its people. In doing...
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