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New Porsche Experience in Atlanta

No major car company has invested in a facility like the newest from Porsche.  Porsche NA opens its new Porsche Experience in Atlanta GA near the Atlanta airport.   Great things await the visitor there, and a unique brand experience is being delivered.  Anyone who gets close should visit this...
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Innovation: How do we make change happen?

Following up on the previously posted speech by Elon Musk re: the Tesla Battery I though it appropriate to post this great research done by McKinsey Quarterly talking to the “eight essentials of innovation”.   We all know doing things the same way all the time accomplishes little, but how...
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Elon Musk: Can Batteries power the planet.

Elon Musk’s ability to think outside the norm and invite others to contribute to the development of his broad based idea’s is truly having an impact on us all.  In Southern California we are beginning to feel like the Tesla Automobile is just another Mercedes or BMW we are seeing...
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Buyer Journey to purchase is never linear.

When looking at the buyer journey to purchase there is not one way to close a deal with a buyer in today’s markets.  They have choice.  You have competition.  Other managers step in the way of closing a deal.  New technologies appear out of nowhere to become the latest new solution...
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