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Brand Experiences enhance the brand connection.

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cmo-com
Brand Experiences can be the connection point between consumers and brands.   This very interesting look at building and creating brand experiences gives us some new perspectives which are well worth considering.  Mr. Crawford-Browne has done an excellent job of looking at this subject and giving us some thought provoking...
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Zak Brown explores the new ownership of F1

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the-page-group
Our good friend and colleague Zak Brown published his perspective of the upcoming ownership interests in F1 by Liberty Media.  From Zak’s point of view it could do great things for the world’s top motorsport series.  As Published in: Motorsport.com FORMULA 1 BREAKING NEWS Zak Brown: Why Liberty Media is the...
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The New iMessage App Store

Posted in Branding Articles, Direct Marketing Articles, Marketing Articles by on
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ad-age
iMessage is expanding to become a more effective marketing tool.  check out this recent article posted on AdAge reflecting some of the innovative new ways that marketers can expand the impact of their direct marketing campaigns without the burden of social media clutter.      Apple’s New App Store for...
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Hiring your First Employee…what it really costs…

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the-page-group
Hiring your first employee is the first step of any growth to an organization…A frequent visitor to our Blog,  Joe Thomas of the UK, recently sent in this wonderful perspective of the real costs associated with hiring your first employee, and we felt we should share this with you.  ...
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