Tag Archives: storytelling

Multiplying Impact: Next-Level Video Marketing Techniques

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November 11, 2024 Contributor: Marjorie Jones Welcome to the dynamic world of video marketing, where innovation meets influence. As digital landscapes evolve, mastering video content is more crucial than ever for brand growth. This guide from The Page Groupdelves into advanced strategies to enhance your video marketing efforts. Discover how...

Storytelling and your brand.

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To truly connect with an audience Storytelling becomes a very important part of that connection. We all see how people become more engaged when a story connects them to the goods, service, products, etc. that we offer. People desire a personal connection between a brand and their purchase decisions. ...

Storytelling is important in building a brand.

Posted in Branding Articles, Marketing Articles by Page on September 10, 2014

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As we build our brands and brand story’s we often loose sight of how do we connect those thoughts and beliefs to the consumer…often this comes thru a strategy of building a consumer connected brand story thru storytelling. Storytelling is a tool that connects with the consumer thru very...

Does your company have a story???

Posted in Business Articles by Bob on September 9, 2013

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HBR Blog Network Good Companies Are Storytellers. Great Companies Are Storydoers by Ty Montague | 1:00 PM July 16, 2013 Discussions about story and storytelling are pretty fashionable in marketing circles. I have ambivalent feelings about this. On the one hand, as a lifelong advocate for the power of story in...