Tag Archives: social media

Digital Transformations in business start at the top.

Posted in Business Articles, Internet Marketing by Page on June 25, 2014

To be successful digital marketing and transformation must be adopted throughout the organization, and above all else it must be based on principals driven by your customers wants and needs. It must connect your customer more closely with your brand, and the strategy must be part of your overall business...

Is your digital footprint part of today’s marketing landscape?

Posted in Internet Marketing by Page on May 30, 2014

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Digital Marketing… fast paced, effective, ever changing, and accelerating quickly in the marketers tool kit. McKinsey Research always develops interesting research we all can live from, but remember in most cases this research is developed around their needs for their Fortune 1000 clients, and not the mom and pop...

YouTube Statistics…did you know???

Posted in Marketing Articles, Social Media Articles by Page on May 22, 2014

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It is always fun to learn more about how YouTube impacts its audience. This fun review of some of the statistics generated by the site will shed some trivia and insight into the worlds largest visual media platform. Check this out for fun, and for understanding how you can benefit from...

Loyalty programs can be affected by strong social media strategy.

Posted in Business Articles, Marketing Articles by Page on May 14, 2014

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Loyalty programs can be found in almost every aspect of sales and customer retention. It has become a foundational program to sustain strong customer connections, and build brand loyalty through many industries. Today Loyalty programs depend more and more on developing effective social media campaigns to engage and...

Are your social media programs failing and why?

Posted in Marketing Articles, Online Marketing / SEO / SEM Articles, Social Media Articles by Page on April 22, 2014

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How have your social media efforts trended? For most it has not been a positive experience. This article delves into the many imperfections of social media and why it works or doesn’t. Social media needs to be highly targeted and focused to succeed, and most treat it like...

What is the focus of your mobile ads and mobile marketing.

Posted in Business Articles, Marketing Articles, Mobile Technologies by Page on April 22, 2014

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Mobile is the trend that is on fire today, but once again we caution that all mobile ads and mobile marketing, as with all competing marketing, must have a specific target and focus for the audience you serve. Forrester Research finds that mobile ads are not affective unless you pay attention...

2014 Social Media Landscape

Posted in Social Media Articles by Page on April 15, 2014

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The scope of Social Media is an ever changing landscape and we as marketeers need to be focused on that every changing relationship that our consumers have with social media as well as how they utilize social media to engage with people, brands, products, networks, relationships, and more. Only...