Tag Archives: ad age

Snapchat dominates social Media w/ Millenials.

Snapchat gains strength in the very important millennial marketplace.    Snapchat Users to Pass Both Twitter and Pinterest This Year, eMarketer Says – 18-to-24-Year-Olds Are Snapchat’s Top Users By  Maureen Morrison. Published on June 08, 2016. Marketers who have yet to get serious on Snapchat may want to consider doing so, and soon. The...

Hennessy recreates Journeys of Swiss Explorers

Hennessy steps out of the liquor worlds advertising comfort zone to deliver a very unique experience, but does it really  connect with consumers?   Does it reflect those special consumers who purchase the brand?    Does it impact that conversation about Hennessy?        Hennessy Recreates the Journeys of...