Category Archives: Mobile Technologies

When to invest in new technology?

Posted in Business Articles, Mobile Technologies by Page on June 27, 2014

A very interesting article looking at some basic philosophy that SHOULD be part of your basic business model already. As she notes it starts with the idea not the technology. the Page Group has always stressed that it starts with understanding the consumer and then building the marketing experience...

Mobile Apps

Posted in Business Articles, Mobile Technologies by Page on June 26, 2014

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Mobile App’s are the hot trend with companies/brands today. Everyone is trying to find how they fit in the mobile marketplace and the first thing everyone focus on is the mobile app marketplace. This can often become very expensive, and then you need to be found to be effective....

Digital world impacts retail consumer shopping.

Posted in Business Articles, Internet Marketing, Mobile Technologies by Page on June 3, 2014

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This Digital World is impacting the ways we interact, the way we market, the way we communicate, the way we buy, the way we search, and so much more. See how the digital worlds have invaded point of sale and the direct to consumer retail sales environment. This Digital...

Mobile Spirits in the Material World.

Posted in Mobile Technologies by Page on May 7, 2014

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Mobile marketing is changing in many ways as the mobile spirits of our customers are driving decisions within this traditional marketplace. Again Giselle tackles real world questions we all deal with everyday in this article regarding mobile marketing in todays traditional marketplace. Today’s Consumers Are Mobile Spirits In...

What is the focus of your mobile ads and mobile marketing.

Posted in Business Articles, Marketing Articles, Mobile Technologies by Page on April 22, 2014

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Mobile is the trend that is on fire today, but once again we caution that all mobile ads and mobile marketing, as with all competing marketing, must have a specific target and focus for the audience you serve. Forrester Research finds that mobile ads are not affective unless you pay attention...

Trends show Mobile’s continued growing strength…

Posted in Marketing Articles, Mobile Technologies by Page on April 16, 2014

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Mobile is not the market leader in online sales, but it definitely has an impact on helping shape the purchase or buying decisions of today’s marketplace. This article delves into five of the trends impacting mobile marketing today, and share’s insights on its impact and reach. From this...

Mobile – Steps to Mobile Mastery and 2014 Digital Trends

Posted in Marketing Articles, Mobile Technologies by Page on February 28, 2014

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Again, another great article that speaks to the need to understand how technology is always changing, and keeping those changes aligned with the needs and uses of your consumers. This is a constant struggle keeping on top of the trends and how they impact your consumer. To many businesses...