Category Archives: Business Articles

Content Marketing is changing…stay connected.

When we look at the world of content marketing the thing that The Page Group recognizes is that content MUST BE Relevant to the Consumer first and the company second. What do I mean by this statement? We need to clearly understand the motivation, needs, and connections that our...

Full Throttle Saloon Burns to the ground – Sturgis SD

Posted in Business Articles by Page on September 16, 2015

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Our good friends Mike and Angie, owners of the Full Throttle Saloon, in Sturgis SD, have suffered a horrible loss as the “infamous” Full Throttle Saloon burned to the ground. Fortunately the annual pilgrimage to Sturgis had just completed in early August, and the fire occurred without injuries and while...

Do you wish to share info on you when logging in?

Posted in Analytics, Business Articles, Internet Marketing by Page on September 16, 2015

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The only question that I have in regards to the following article is “was the survey done with the option to opt out of giving the data, or was it as is so typical that you are forced to give the data to be able to participate in the space”....

Steps and insights to selling your business

Posted in Business Articles by Page on September 2, 2015

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Our good friend Roger Neu once agains shares some of his wisdom on selling your business. You need to understand the importance of negotiations, and the proper time to present and negotiate terms. It is always better to do so at the very beginning before you get into...

Word of Mouth – Back to basics in B2B markets

Posted in Business Articles, Customer Service and Your Brand, Marketing Articles by Page on August 14, 2015

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It is always amazing when you look back at all the technology we engage with that Word of Mouth often remains the most effective tool in building trust, and developing relationships in business. Despite all the tools at our disposal the research done by Marketing Charts.com shows that the...

Programmatic Buying and how to win.

Posted in Business Articles, Online Marketing / SEO / SEM Articles, Social Media Articles by Page on August 12, 2015

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Having read one of the articles posted to tpgbrandstrategy Ankit reached out and supplied us with the following article he had posted in 2013 relating to the evolution of Programmatic Buying. So we are glad to post this blog and the insights that Ankit is offering. Thanks for the...

Road America will host IndyCar once again…fantastic.

Posted in Business Articles by Page on August 10, 2015

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To me this is the best road course in America….Growing up in Central Wisconsin, Going to school nearby, watching numerous Can Am Races at the track, and having driven the course myself at speed it is amazing. With iconic names like Canada Corner and Kettle Bottoms it is an amazing...

Marketing trends for 2016

Posted in Business Articles, Internet Marketing by Page on August 7, 2015

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The evolution of marketing continues as new technologies and new experiences are gained by the consumer marketplace. It is critical for all of us to stay current with trends and opportunities to better connect with our consumers, but don’t follow the trends blindly. Understand what your personal consumers...

Luxury branding has big influence over purchases.

Posted in Branding Articles, Business Articles, Social Media Articles by Page on August 6, 2015

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Luxury brands influence and connect. Brand influencers can be high profile celebrities or sports figures, but they to must connect with the brand, luxury, prestige and influence. Miss the connection and you will miss the opportunity. The Page Group loves working to find strong strategic partners and...

Maximize Linkedin Blogging using the following steps

Posted in Business Articles, Internet Marketing by Page on August 6, 2015

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Linkedin blogging tools can become an invaluable tool in supporting and promoting your personal brand. The blogging tools extend your influence and your message to your entire network as well as a much broader platform. To use it as a tool to communicate who and what you bring to...