Tag Archive for "Macy’s" | Branding & Marketing Strategy

Tag Archives: Macy’s

Macy’s drives online customer engagement

Posted in Business Articles by Page on January 27, 2015

The preference for Macy’s is to engage with consumers everywhere the connect with their brand, and online is a huge part of that customer engagement activity. The success that Macy’s has built with its online presence is known throughout the industry, but why the investment? They obviously believe that...

Does Beacon Technology work? GeoTagging?

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We believe that there are tremendous opportunities in developing app’s and geotagging programs that connect your consumer more closely to your experience whether it is in supporting customer loyalty campaigns, shopping programs, incentives, awards, or pushing sales there are many new innovative way’s of building value for your consumer. Customer...