True marketing success is often achieved by being totally focused on being authentic in all your communications and connections with your core audience. Your brand must be authentic in every way you communicate and connect and at every touch point they have with your company. Only then do they...
more
Tag Archives: authentic brands
Does your brand have authenticity ?
In todays world where one bad brand experience by your consumer might cause as many as 53% of your consumers to leave your brand you need to be ever sensitive in maintaining the highest level of authenticity and credibility within your brand story and brand messaging. The Page Group...
more
TPG Social Media