Category Archives: Business Articles

How Important is Integrity…Its Everything

Posted in Business Articles by Page on May 21, 2015

One of the things that is needed into todays business and social circles is the improvement of ethics and integrity in the way we deal with people. How many times do we hear friends and business associates speak of how a promise is not kept, or a deal is only...

Words that make you successful.

Posted in Business Articles by Page on May 21, 2015

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Great insights are given by Mr. Haden regarding the topic of how words influence and impact your success at business. How we react to situations often dictates how we are perceived by our peers and bosses. Perhaps this article can give you added insights into how you should react to...

Things consumers demand from Brands

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As our world progress’s, and changes, we see thru the great research of companies like marketing-interactive.com how the consumer adapts. Here they point out 3 things that that consumers desire from most brands…Let’s see how we all stack up to how new technologies and resources can affect our future...

Driver Safety: Helio Castroneves Indy Flip is analyzed

Posted in Business Articles by Page on May 15, 2015

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Motor Racing is always on the edge. Thursdays crash and subsequent flip of the Helio Castroneves / Roger Penske Racing Indy Car is another example of how sensitive things are at the edge of technology and science. One small change to a car can affect other elements of...

Caught in a lie…stand up and be honest about it.

Posted in Business Articles by Page on May 14, 2015

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With a world full of politicians that frequently stretch the truths they tell their voters wouldn’t it be refreshing for a sports icon to step to the microphone and be honest with his fans. Isn’t having respect, integrity, and honesty one of the most important characteristics that our parents...

The New Era of Marketing

Posted in Business Articles, Marketing Articles by Page on May 13, 2015

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As we look forward in our planning we soon realize that a new era of marketing is evolving in front of our very eyes. The way we market and communicate with our customers has changed, and is continuing to change almost daily. It is a very transformative time...

keys to building effective customer centricity strategies

Posted in Branding Articles, Business Articles by Page on May 13, 2015

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Great insights on how important customer centricity is in todays marketing strategy. The following article speaks to 15 stats about customer centricity and how they can affect your business. The Page Group has always felt that to understand and focus on those things that the consumer connects with...

Indian Motorcycle celebrates the Scout Motorcycle Heritage

Posted in Business Articles, Marketing Articles by Page on May 11, 2015

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As seen in the pages of Bikernet Indian Motorcycles is once again doing some interesting new projects reflecting on the history of the famous brand. The Page Group applauds Polaris / Indian Motorcycle Company’s direction as the Indian Scout and Chief both bring far more history to their brand stories than just...

New Porsche Experience in Atlanta

Posted in Business Articles, Uncategorized by Page on May 8, 2015

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No major car company has invested in a facility like the newest from Porsche. Porsche NA opens its new Porsche Experience in Atlanta GA near the Atlanta airport. Great things await the visitor there, and a unique brand experience is being delivered. Anyone who gets close should visit this...

Innovation: How do we make change happen?

Posted in Business Articles by Page on May 6, 2015

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Following up on the previously posted speech by Elon Musk re: the Tesla Battery I though it appropriate to post this great research done by McKinsey Quarterly talking to the “eight essentials of innovation”. We all know doing things the same way all the time accomplishes little, but how...