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Video Marketing – What state is it in ? 2015

Video content is driving so many marketing programs today.  Whether viral, instructional, entertainment, or product driven the consumer enjoys interacting with Video Content.  As you will see below Video is changing marketing forever now that we have so many resources to use for gathering this content and presenting it to...
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Branding Myths dispelled

Branding is the blue sky value of any corporation.  It is the value above the book value that is created by building a highly effective and impactful brand that connects with ones consumer audience in a way that makes them far more brand loyal than your competitors consumers.   Building...
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Digital Transformation is a constantly changing landscape

The role of marketers is evolving daily, and often cannot be accomplished by a small staff.  The Digital Transformation that is taking place does require expertise that is truly effective.   The ever changing landscape of digital transformational strategies also causes us to constantly be re-evaluating what our consumers want...
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