Tag Archives: The Page Group

Happy New Year to all – The Page Group

Posted in Business Articles by Page on January 5, 2015

May the Page Group wish you all of the happiest and healthiest of New Years. We all look forward to a very exciting 2015 with opportunities for growth and success. If The Page Group can help you by developing the latest state of the art marketing, branding, and strategic...

CPG Marketing Insights study.

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Our friends over at Wright Designs just completed a survey of several hundred marketing exec’s in the CPG marketplace. Their insights are intriguing to ponder with respect to each of your business. Check out what Dale and his team have to say, and see how their results can...

Social media reports and analysis

Posted in Mobile Technologies, Online Marketing / SEO / SEM Articles, Social Media Articles by Page on July 18, 2014

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Here is the Q2 review and analysis of Social Media, Search and Social Traffic. Remember, it always needs to be applied to your customers and your needs so although research done on big data bases do point out the overall relevance decisions still need to be made based on...

Five Content Marketing Tips

Posted in Branding Articles, Direct Marketing Articles, Marketing Articles by Page on July 9, 2014

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Content marketing is driving most campaigns today and yet we don’t all have a solid handle on how to do it well. Here are five solid tips to help you improve your content marketing campaigns, and become a better marketing executive with real results. 5 Content Marketing Tips...

How to enhance your presentations

Posted in Branding Articles, Business Articles, Direct Marketing Articles by Page on July 9, 2014

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The Page Group is continually working with clients to enhance their overall brand presentations, and brand messages everywhere they connect with their core consumers. Presentations must do that as well. Use of logo and brand style are very critical to delivering a consistent brand message to all who...

What is Leadership? How do we lead?

Posted in Business Articles by Page on June 27, 2014

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What is leadership? We can learn a lot from our military as they have truly embraced how to build dynamic teams and effective leadership. this article by Andreas truly looks at some of the critical thinking that goes into dynamic effective team leadership…an article we all should embrace and understand....

QR codes continue to grow in use.

Posted in Direct Marketing Articles, Marketing Articles by Page on May 30, 2014

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Use of QR Codes is rising, and is becoming a valuable tool for marketers. The following information gathered by the Quarterly Trend Reports shows that we are seen a steady growth in the acceptance and use of QR codes by customers to gain more insight into the goods and...

B-to-B Marketers Can’t Sell If They Can’t Tell a Story

Posted in Branding Articles, Marketing Articles by Page on May 30, 2014

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GE CMO Beth Comstock: B-to-B Marketers Can’t Sell If They Can’t Tell a Story Sets Tone For Conference and State of Business Marketing By Seth Fineberg. Published on May 29, 2014. Beth Comstock B-to-b marketers will see more long-term value in telling the story of their brand than just trying to feed the...

Marketing is about telling the story about the brand.

Posted in Branding Articles, Marketing Articles by Page on May 30, 2014

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Leading brands all are telling the story about their brand, products, services, and brand connection to their consumers. In many cases TPG calls this Lifestyle Branding where we build a connection between the lifestyle the consumer wishes to live an their choice of brands which reflect on that lifestyle and...

Loyalty programs can be affected by strong social media strategy.

Posted in Business Articles, Marketing Articles by Page on May 14, 2014

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Loyalty programs can be found in almost every aspect of sales and customer retention. It has become a foundational program to sustain strong customer connections, and build brand loyalty through many industries. Today Loyalty programs depend more and more on developing effective social media campaigns to engage and...