Kathy Ireland has shown celebrities what Licensing means in todays marketplace creating one of the most dynamic licensing companies on the planet. Understanding and connecting with her audience on an almost daily basis she has been a major influencer across the planet. Today she is recognized as a...
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Tag Archives: licensing
KC Masterpiece Protein’s are “New” at Sam’s Club
KC Masterpiece and F&S Gourmet Foods are proud to introduce the new KC Masterpiece Pulled Pork and Pulled Chicken ready to heat and serve products at Sam’s Club stores throughout the west and midwest, and excited that The Page Group helped facilitate this relationship happening. The New KC Masterpiece Pulled...
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New KC Masterpiece Products will soon be Available at Sam’s Club
KC Masterpiece Pulled Pork and KC Masterpiece Pulled Chicken to be introduced at Sam’s Club Stores… KC Masterpiece Pulled Chicken and KC Masterpiece Pulled Pork will arrive a select Sam’s Club warehouse stores on the west coast and in the midwest over the next two weeks. F&S Gourmet of Costa Mesa,...
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Trump Licensing – strategies that work and don’t.
A fun look at the world of Trump Licensing and some of the do’s and don’ts we all can learn from watching what Trump has done in promoting and leading his luxury brand. 5 Strategies Brand Owners can Learn from Donald Trump’s Licensing Empire Posted by Jeff Lotman on November 05, 2015...
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Unique Licensing Opportunity
It often amazes people how many different types of licenses are created, and the size and scope of those licensing deals. Licensing is of course a revenue source, and can generate a significant return to the licensee over the term of the license, but at The Page Group we also...
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Learning more about Brand licensing.
The Page Groups efforts to enhance a companies brand connection with its audience often gives us opportunity to expand the reach, and revenue, of the brand thru licensing. With our extensive experience in licensing The Page Group has helped numerous companies tap into this strong Branding Strategy that really...
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Mark Wahlberg signs license with Indian Motorcycle
Mark Wahlberg signs a deal to help produce and sell a line of Indian Motorcycle apparel items (largely T shirts).Check out the article as another celebrity finds another small niche to enter and lend name and celebrity status to. Will it impact Indian (owned by Polaris) apparel sales? Only time...
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15 Licensing Trends
15 Licensing Trends to Watch in 2015 Feb 03, 2015 By Tony Lisanti, Global Editorial Director Earlier this year we identified the top 14 stories of 2014 and provided a glimpse into 2015, which is the Year of the Sheep, according to the Chinese Zodiac....
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LeBron James – Building a Worldwide Brand
Entertainers and sports figures have the capacity to build tremendous brands and brand value, but this great article looks at the master of them all LeBron James and his role in building a truly world class brand for the LeBron James franchise. He and his team have built...
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Introducing the NEW Patron Tequila Anejo Seasoned Cigar – Oct. 25, 2013
The Patron Tequila Anejo Seasoned Cigar is released. October 25, 2013 The Page Group (TPG) and Ted’s Cigars are excited to announce the release for sale today, October 25th, 2013, of the NEW Patron Tequila Anejo Seasoned Cigar only available from Ted’s Cigars, and fine tobacco shops around...
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